Steering Team 3: 3D Promotion, Education & Communication

Objective: Accelerate consumer adoption and enjoyment of the 3D home experience through 3D@Home Consortium's leadership, education and outreach

Priorities:

• Provide non-biased information on the 3D industry and products to professionals and consumers.
• Raise visibility of 3D at industry and consumer events
• Promote industry-level common naming conventions and  vocabulary
• Develop white papers, seminars, online webinars and educational materials as needed
• Develop common messaging about the consortium to attract new members from important constituencies
• Provide industry background materials to support members’ promotional activities

Activities:

Publication and updating of the 3D Display Technology Family Tree

Creation and updating of consumer and professional websites with the latest of information on raising the quality of 3D content and communicating technology developments.

Development of projects to further the public awareness of 3D and

Provide guidance on questions of public and press relations